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Thursday, May 05, 2005

SamsClub reaches new lows, er, highs

I'm sorry, aren't Sams Club and Walmart supposed to the be discount superstores for "middle america" (as they say in their press release? What part of $1 million is targeted for Middle America?

As this press release states, "SAM’S CLUB is making this exceptional pendant with approximately 5 cts of combined pink and white diamonds available to members for the everyday low cost of $560,000."

Wha?

Okay. I must be in a different America. The Middle America I know can't even afford proper nutrition for their growing families!

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Club Store Offers Pink Diamond Pendant Valued At Nearly $1 Million

SAM’S CLUB Offers Consumers Fancy Colored Diamonds in Pink and Yellow, Bringing Celebrity "Must-Haves" to Middle America Just in Time for Mother’s Day.

BENTONVILLE, Ark. (May 4, 2005) – Hollywood’s latest fashion craze is color, diamonds with color, that is! From J-Lo’s pink diamond engagement ring, which was so popular that her jeweler bought it back after the demise of her relationship with Ben Affleck, to Sean “Puffy” Combs’ yellow diamond cufflinks, to Oprah’s first set of diamond stud earrings (in pink of course), celebrity fashionistas have begun a color craze that has consumers clamoring for the generally high priced gems worn by their favorite stars.

In fact, according to a recent survey by the Jewelry Consumer Opinion Council (JCOC), fashion conscious Americans, especially married women between the ages of 24 and 55, are seeking out affordable, fancy colored diamonds and gemstones in droves. Thanks to SAM’S CLUB, consumers now can cash in on the colored diamond craze without paying millions – and just in time for Mother’s Day.

...blah, blah, blah....

5 Comments:

sparkling fisher said...

true.. I would go to walmart to get dish washing liquid & juice and maybe candies.. If its jewelry, would rather go to someone like Harry Winston (wish I could afford it though) :)

3:48 PM  
Aaron the Truck Driver said...

why do we need to contact ..

what?

12:22 PM  
Internet Street Philosopher said...

Why would I want to drop over half a million to buy a diamond at Sam's Club/Walmart? If I had that kind of money, I'd pay off my college bill...

4:50 PM  
Diannah Evans, REALTOR said...

I am thinking that the 560,000 dollar mark may indeed be "middle" if you mean median rather than mean.

2:56 PM  
AJ said...

Sams Club Still offers all the same merchandise as before. They are not giving anything up to offer a diamond for half a million dollars. Although it does seem out of place,many consumers that are in the market for such items might consider this rather than going to "Harry Winston". If they buy a peice of jewelry from Harry Winston and get it appraised, they will find that their appraisal is 1/5 lower than what they paid. If they buy that same peice from Sams Club and get it appraised they would find that the appraisal would be 1/3 higher than what they paid. Same peice of jewelry. Different profit margins.

You Choose.
AJ
Austin TX

3:34 AM  

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